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How Specialized Talent Solutions Fueled Audinate’s Hypergrowth

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With Audinate Executives

Audinate
Audinate, headquartered in Sydney, Australia, is a global innovator in audio-visual networking, powering the industry-leading Dante platform. With a footprint spanning 30 locations, Audinate has experienced explosive growth, expanding its workforce from 80 to 240 in just five years, revolutionizing how audio and video are distributed over IP networks.


Industry:
Professional Audio & Visual Services

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Impact Story Highlights

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The Challenge

With its rapid global growth, Audinate needed to expand its finance and back-office functions.

Their global team needed a cost-effective solution to scale their operations while maintaining high standards of quality and efficiency.

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“When a customer calls us in the middle of the night, we generally have two to four hours to get there and make the repair. If we don’t make it in time, ice cream melts, meat spoils — major expenses occur. We have to make sure somebody answers that call, every single time. Putting that trust in the Philippines, in Booth — that was a big decision.”

— Sean Patrick, CEO, The Arcticom Group

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The Solution

To address Audinate's rapid scaling needs, Booth provided immediate access to a highly skilled and scalable workforce in the Philippines, complemented by optimal time-zone alignment.

This was done through exceptional agility in meeting Audinate’s rapid scaling needs— sourcing, pre-vetting, and shortlisting skilled professionals in finance and back-office roles. 

This solution facilitated the swift expansion of key departments and enabled the construction of a quality assurance software engineering team, crucial for supporting Audinate's rapid product development.

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“Every time we’ve needed to fill a role, Booth has delivered — a real pipeline of qualified candidates, pre-screened so we’re spending time on the right people. We’re not out searching. We’re selecting. And it’s not just skill set — it’s who’s going to fit the culture and stick around. That’s made our hiring sharper and our teams stronger.”

— Adam Knutz, COO, The Arcticom Group

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By combining operational speed, role diversity, and embedded partnership, Booth helped The Arcticom Group build a Philippines team that answered calls, processed billings, and escalated service requests — not as a vendor, but as part of the company.

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The Results

Audinate successfully scaled from 5 to 35 outsourced employees across all divisions and fronts in a short timeframe, directly supporting their hypergrowth objectives.

This rapid expansion was coupled with substantial cost savings and enhanced operational efficiency, particularly through the implementation of a dedicated quality assurance and software engineering team to support rapid product development.

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“Now we truly do that 24 hours a day. We can have people in the US billing during the day, people billing here at night — and you’ve increased your productivity in that same amount of time. That’s been something we’re really excited about.”

— Sean Patrick, CEO, The Arcticom Group

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“The experience has been very positive for me. We started small, we had five people in the beginning of April 2020. We've expanded out to 35 people. Booth & Partners has been very accommodating along the way. Where for each scale-up, we're able to actually scale up. We've asked additional things, and they have been very responsive to them. They have the right facilities in place and can operate the business the way we want the business to operate.”

Iain Burns

Senior Director of Finance, Audinate

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A People Business, Built for Growth

For The Arcticom Group, offshore expansion was never just about cost or coverage. It was about extending a people-first company into a new market — and proving that quality, culture, and commitment don’t shrink when a team goes global.

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“We’re a people organization. Without our people, we literally have nothing. Since we chose to come to the Philippines, we’ve made sure internally that the employees here are exactly the same as they are across North America — they’re our team. We train them the same way, provide the same opportunities for growth. We’ve really made sure people look at the Philippines team as our team.”


— Sean Patrick, CEO, The Arcticom Group

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